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Native applications are mobile applications built specifically for the platforms they run on. In fact, developers must use native technologies -- the Swift programming language of iOS or the Java programming language of mobile apps to provide native software customization development services

As a newer, more advanced and more popular platform for mobile application development and mobile web page development, HTML5 has built a user experience and interface, greatly improving the overall user experience from the perspective of creating mobile applications and mobile web page development. HTML5 is the framework of choice now, because it provides users with a highly interactive experience, and can greatly improve the company's large-scale online image, which is largely dependent on mobile technology. HTML5 is also currently used on all major browsers, such as Chrome, IE, FireFox, Safari, and Opera.